Maximise your Performance.

adidas Made-to-Measure at Pro:Direct has been developed with adidas APEX (Athlete Product Excellence) Athlete Services team. Historically this level of performance footwear customisation has been accessible only to the Elite few athletes on adidas’ global roster across sport. Today‘s superstars, including Jude Bellingham and Alessia Russo, culminating with the athlete regarded as the greatest of all: Lionel Messi - all enjoy this elite experience and now, for the first time, that same service is available to a wider professional football consumer - exclusively at PD:FC Manchester Arndale.

adidas specialists fly in to work one-to-one, measuring and refining every detail of your boot specification to match your exact requirements on the pitch. Because when you’re operating at the highest level, the difference isn’t design. It’s fit.

Why Choose Made to Measure?

At the highest level of sport, performance is defined by precision. Every athlete has unique anatomical and biomechanical requirements that directly impact how a boot fits, feels and performs. Our adidas Made-to-Measure service is designed to respond to those differences.

Through detailed measurement and analysis, each boot is built to match the exact shape of your foot, your movement patterns and your on-pitch demands. This process has been developed and refined through adidas Athlete Services, supporting some of the most demanding athletes in the game.

The result is a level of fit that standard sizing can’t deliver, engineered to optimise comfort, stability and performance where it matters most.

Your Investment.

The APEX Made 2 Measure service is available at £1,500 per pair. Each pair is priced the same regardless of boot model, soleplate or personal specification.

For a limited launch period, appointments are available at an introductory price of £1,300 per pair.
Availability at this price is offered on a first come, first served basis.

A £300 deposit reserves your consultation. The remaining £1,000 balance is paid at your appointment, once your boot specification has been confirmed.

£300 Deposit

Reserve your appointment

£1,000 Balance

Paid at your consultation

£1,300 Total

Introductory price per pair


FAQs

The APEX Made 2 Measure service is priced at £1,500 per pair. For a limited launch period, selected appointments are available at an introductory price of £1,300 per pair.
A £300 deposit is required to reserve your appointment. The remaining £1,000 balance is paid at your consultation, once your boot specification has been confirmed.
All APEX Made 2 Measure consultations take place in-store at PD:FC Manchester Arndale.
Allow approximately 60–90 minutes for your consultation. This gives the team time to complete your foot scan, review your fit and boot preferences, discuss your playing requirements and confirm your final boot specification.
Your consultation includes high-resolution foot scanning, foot and plantar pressure assessment, foot imagery, fit preferences and boot preferences. The Made 2 Measure team will then guide you through the available specification options.
Yes. Your soleplate choice will be discussed during consultation. Firm Ground and Soft Ground are priced individually, and the team will help guide the most suitable option for where, when and how you play.
Yes, subject to availability. Each pair is priced individually at the same Made 2 Measure price.
Yes. Your existing boot specification can be used again unless you switch boot silo or a new generation of the boot has launched.
Production is estimated to take approximately six weeks from confirmation of your final boot specification.
Your boot specification is sent to the adidas Scheinfeld factory in Germany, where the boots are produced by adidas' specialist bootmakers.
Your completed Made 2 Measure boots will arrive at PD:FC Manchester, boxed and ready for collection.
Yes. Customers will be kept updated during the production process, including imagery at key stages where available.
Yes. Personalisation options include name/text, flags, logos and emojis, subject to restrictions and approval.
Yes. Your specification can be reordered in future unless a new generation of the boot has launched or you choose to switch boot silo.
No. APEX Made 2 Measure is a performance, fit and comfort specification service. It does not offer medical-condition customisation. Full details can be found in the terms and conditions.