Founded by William J. Riley in 1906, New Balance started small, producing highly flexible, three-point arch supports for those that suffered discomfort wearing shoes, all inspired by the daily balancing acts performed by Williams’ own backyard chickens as they nimbly navigated the coop. Chasing supportive, innovative comfort from the moment it was born over a century ago, New Balance would become a sporting shoe manufacturer of import among both athletes and basketballers, loved for its specialist footwear.
Rolling on to 1972, under new owner Jim Davis, New Balance foresaw a shift in the market. Hoping to ride the wave of casual style and streetwear, they began a push for leisure time products and comfy, all-day pieces that would eventually be sought-after from coast to coast and beyond, all renowned for their quality and comfort. From retro-inspired icons such as the 327 and 420 to the newer Fresh Foam cushioning technology pieces of today, New Balance has never stopped developing and has a deep collection of classic leather and suede silhouettes that will always look and feel superb.
New Balance Toddler 740 (TD)
Rediscover archive style with the New Balance Toddler 740 (TD) in Silver Metallic, bringing runner inspiration and durable design for tiny feet, all over a comfy ABZORB midsole.
The New Balance Toddler 740 (TD) reaches back to the noughties and brings forward some familiar runner features from the time, including a breathable mesh upper design, segmented midsole and a whole heap of layered, techy style. This toddler kids version of the long-time favourite 740 is intended for everyday use and brings bungee laces for tiny hands, making for a versatile lifestyle shoe with lots of heritage.
New Balance
Features
• A classic New Balance style brought down to younger feet
• ABZORB midsole absorbs impact through a combination of cushioning and compression resistance
• Molded TPU ‘N’ logo
• Bungee laces
• Reflective accents
• Mesh underlays
• Synthetic overlays
• Rubber outsole
Additional Information
- Quick Ref: 1039616
- Man. Ref: IZ740NW
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