In both competition and fashion arenas, German giants PUMA have developed a sporting and streetwear heritage fit to rival anyone. Since their founding in 1948, they’ve innovated in athletics, football, basketball, golf, tennis, running, and more, adding whole rosters of professional players and artist collaborations to their docket and building a substantial collection of performance and comfort materials that they can tune with ease.
PUMA’s landmark expansion from sport shoes to apparel happened in the late 60s, and soon their signature logo would be visible on both team and street threads, combining the classic PUMA Formstrip with modern casual clothing design. The streetwear cat was out of the bag, and what would follow was a storm of lifestyle and running shoes with comfort technologies, from the b-ball-inspired Clyde to the easy-going Rider series. When you see the iconic Cat, you can be sure of efficient, comfy construction and slick, sporty style worthy of the heritage.
Puma Suede Classic+
Pop culture has been forever impacted by the legend of the PUMA Suede, so you’ll be stepping into a slice of history when you put on the Puma Suede Classic+ shoe in Team Regal Red, offering up a clean colour-contrast design for a striking street look.
The PUMA Suede first launched in 1968 as a basketball sneaker, featuring a low-rise profile with the iconic Formstrip on the side for that instantly recognisable look. Canvas and leather were the go-to materials for athletic shoes until this point, but Rudi Dassler decided to revolutionise this dated concept by using the more luxurious suede and forever changed fashion history. Eventually, the PUMA Suede would expand beyond the court and make its mark in other sports and the fashion scene, cementing its place in history as an iconic style.
During the 1968 Olympics in Mexico City, PUMA-sponsored athletes Tommie Smith and John Carlos made their silent protest on the podium during the national anthem to stand up for black Americans, their PUMA Suede trainers in hand. Other athletes adopted the Suede as their go-to, notably the New York Knicks legend and Basketball Hall of Famer, Walt “Clyde” Frazier, who loved the design of the PUMA Suede so much that in 1973 he had his own ‘Clyde’ version.
Popularity for the Suede grew and it became a must-have for B-boys in the 70s and 80s, becoming synonymous with the hip-hop scene and featuring in Stan Lathan’s 1984 film Beat Street, which focused on B-boy culture and electro sounds. From there, its reputation continued to increase and the PUMA Suede went on to become a staple fashion shoe that continues to appeal to new generations to this day.
Puma
Suede
The PUMA Suede has had a few names in its time. In its journey from the US to Europe, it’s been called the Clyde, the States, and finally the Suede, but of course it’s not just the name that’s changed. Since its creation and Olympic debut in 1968, the classic shoe has adorned the feet of NBA pros, skaters, hip-hop artists and football fans alike, bringing its stylish suede and iconic PUMA Formstrip to the street for well over 50 years. A sturdy yet flexible midsole, born from its sporting origins, offers up the same comfort today, with the ever-pleasant suede upper providing an unmistakable example of PUMA’s rock-solid heritage.
Features
• Suede upper
• Rubber outsole • Lace closure
• PUMA Formstrip • Low top
• Rubber outsole • Lace closure
• PUMA Formstrip • Low top
Additional Information
- Quick Ref: 47336
- Man. Ref: 352634-05
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